Do This When Someone Asks For A Discount

The speaker discusses a counterintuitive strategy for handling discount requests in sales situations. Instead of directly addressing requests like 'could you work on this price?' or 'could you do this for less?', the speaker advocates responding with 'I could do it for more.' The speaker explains that this technique works because customers asking for discounts have already mentally committed to buying and are simply trying to negotiate a lower price. By suggesting a higher price instead, the seller creates what the speaker calls a 'negative anchor' that makes the original price seem more attractive. The speaker emphasizes that delivery and tone are crucial for this technique to work effectively - it should be said in a lighthearted, almost joking manner rather than aggressively. According to the speaker, this approach typically results in customers quickly agreeing to the original price out of fear that the price might actually increase, and often generates laughter that helps close the sale.